Hello. I’m Shanthi, a copywriter and content editor with 15 years’ experience. If you need dynamic web copy, branded content or long-form articles, look no further as I’m experienced across all sectors, from beauty, fashion, tech, travel to lifestyle & home.

Do you want to make your product stand out from the crowd with minimum fuss? I’ve worked with some of the most celebrated lifestyle brands and publications and am able to key into your customers and flesh out what makes them tick. Together, we can step into your audience’s shoes and see the world through their eyes. 

As I started out as a newspaper sub-editor, I know how to hone in on the big story and bring words to life in the simplest of ways. I now create inspiring and effective content for the web, emails, newsletters, product copy and a host of marketing comms. What’s more, I’ll help you deliver snappy and engaging social copy, as I’ve overseen several platforms with above average CTRs (click-through rates).

When it comes to your content, count on me
strategy, engagement and conversion…
to keep them coming back for more

My publishing clients include Condé Nast, BBC and Newsweek and I copywrite for brands such as Molton Brown, Rolls-Royce and Virgin. So if you’d like to find out more, or check my future availability, please get in touch.